Join CH4B and Paul Rees Associates for an informative webinar on developing a sales-generating marketing strategy! Learn the fundamental elements involved in shaping a marketing strategy that will attract prospects to your business. This session offers expert insights into the challenges of not having a marketing strategy and presents a best-practice approach to developing one tailored to your needs.
Key Takeaways:
- The Importance of a Sales-Generating Marketing Strategy for Your Business: Understand some of the current challenges you may face without a robust strategy and the impact it can have on your business.
- Why Now is the Right Time to Shape a Sales-Generating Marketing Strategy: Discover the opportunities available for your business in the current landscape.
- Best Practice Marketing Strategy Approach: Get an overview of the key elements of a sales-generating marketing strategy, including customer targeting, proposition development, messaging framework, and a comprehensive marketing plan.
- Identifying Your Ideal Customers (deep dive into one key area of a marketing strategy):
This webinar is designed for small business owners who want to generate more high-value sales and retain repeat customers week after week, month after month. If you haven’t seen the desired results from previous marketing efforts, feel overwhelmed by the many marketing options, or believe that marketing just doesn’t work for your business – but can see larger competitors making it work – this session is for you.
Get to Know the Speaker:
Paul Rees is a seasoned marketing professional with over 25 years of experience managing some of the most recognisable brands across a variety of industries, including Coca-Cola, Nestlé, Argos, Budgens, Londis, Carphone Warehouse, Campbell’s, and Premier Foods. Paul now runs a marketing consultancy, Paul Rees Associates, and an online training company, Practical Marketing Academy, helping SMEs and marketers develop the right marketing approach to drive sales for their businesses.